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Google Search is something which almost every website owner wants to about how it works. How is it different from other search engines? How do they get to be the top search engine in the world? And why should you care? Read on to find out what you should learn about Google Search Engine Optimisation (SEO) and why you should use SEO to boost your website’s search ranking and increase your visitor numbers.
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1.Google Search Engine Optimisation
Google Search Engine Optimisation, or also known as SEO, is a set of techniques used to improve a website’s search ranking. Optimizing a website for the search engines is done in many different ways. First of all, a great deal of research must go into the optimization of a web site. There are many technical issues that must be taken into accounts, such as building a good title for your page and a description for the page. These can be found in the Google Webmaster Tools report.
2.Webpage Design
The second part is more straightforward. You need to take an inventory of all the text on your website. This will include any images, links, logos, press releases and classified ads. When doing this inventory, it’s a good idea to include all text on a new page rather than waiting for the old one to be archived. This way you’ll be able to make sure you have enough space for all the text on the new page. Also, don’t worry about optimizing the links – Google only cares about the text in the link itself, not the image of the link.
3.Writing Style
Now it’s time to start writing. The first thing you want to do when optimizing a web page is to insert keywords into your text. As you probably know, keywords play an important role in the algorithms that Google uses to decide which results in their search engine pages will show. It’s important to insert relevant keywords into your website. This way Google will know what your site is about without having to wade through a list of irrelevant keywords. So write relevant content using keywords as much as possible.
4.Links to the post
The third step is equally simple. Include links to your website using relevant keywords in your links. Don’t just place links randomly in your text. Try to use your keywords where appropriate and in a strategic way. For instance, if you are selling laptops then you could link to your website selling laptops. If you sell other products like designer clothing then you could link to a site selling those items.
5.URL Submission
The fourth and final step is to submit your page to all the major search engines. Google, Yahoo, Ask, AOL Search and Bing are all important for your success. All you need to do is go to each search engine’s site and enter your URL. Note that all engines will act differently. It is known as sitemap and google has some exclusive tools which will guide you on how to create a sitemap.
6.Website Optimization
If you don’t see your website in the search results, then something is wrong. Your website or its listing may be under-performing or it may be on a low page rank. This is why it’s so important to make sure that your website is optimized and that you have included all the backlinks necessary to get yourself up in the search engine rankings. Don’t leave this to chance.
7.Information About Domains
Google aims to help searchers accomplish more suggested choices about what sites they want to visit. So it is surfacing extra information about domains in chase effects, helping searchers find out about sources devoid of administering distinct queries.
A replace to Google search, rolling out these days, adds a new three-dot figure to the correct appropriate nook of search snippets. Tapping on the icon will pull up a card from the bottom of the reveal with extra items of counsel in regards to the search outcome. Additionally, the cards offer clients quick access to their privacy settings and a link to a video on how chase works.
Conclusion:
So these are some factors that guide how to get your website high in the search engine listings. You want to ensure that your keywords are optimized, your meta tags are correct and your website content closely matches the original copy. Don’t worry if this seems a bit overwhelming. There are lots of webmasters who are happy to point you in the right direction and help you. Don’t be afraid to ask them questions either.
